Super Searchers on Competitive Intelligence

Super Searchers on Competitive Intelligence

The Online and Offline Secrets of Top CI Researchers

eBook - 2003
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Companies operating in today's roller-coaster economy have increasingly turned to competitive intelligence (CI) as an effective means of building and maintaining a business edge. Revealing their secrets for monitoring competitive forces and keeping on top of the trends, opportunities, and threats within their industries, this book presents 15 leading CI researchers and their hard-earned secrets. These CI researchers are from such Fortune 100 firms as Compaq Computer, Dell Computer, Lockheed Martin, Merck, and United Technologies. The tips, techniques, and models provided can be successfully ap
Publisher: Chicago : Information Today, Inc., 2003
ISBN: 9781937290535
1937290530
9781937290542
1937290549
1937290530
Characteristics: 1 online resource (353 p.)
Additional Contributors: Basch, Reva

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