Online Marketing Basics

Online Marketing Basics

Website or Online Data - 2011
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In Online Marketing Fundamentals, Lorrie Thomas Ross introduces web marketers, web designers, business owners, and executives to the world of online marketing. The course takes a look at the basis of any online marketing effort—a business's web site—and reviews how the different components of the site can support the business's goals, from SEO and SEM to social media, online PR, and content marketing.
Introduces web marketers, web designers, business owners, and executives to the world of online marketing.
Publisher: Carpenteria, CA, lynda.com,, 2011
Copyright Date: ©2011
Additional Contributors: lynda.com (Firm)

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